Many people struggle with getting, increasing and keeping traffic on their website. I have tried out several tips that I have read about so far and below I made a list of the ones which worked the best on my sites. I am sure they will be helpful for you as well. Try them and leave me a comment which you think worked the best for you. If you have any other tips how to increase traffic on your website, feel free and share is as well.
Why is it important to increase traffic on your site?
Having visitors and making traffic is one of the most important aims when you create a website. The more traffic you have, the better ranking you will get from search engines (Google, Yahoo, Bing etc.) and vica versa: the better ranking you get the more traffic your site will have. And as a result, the more traffic you have, the more you can earn with your site or business.
1. Write, write, write and write!
Have content on your site. The more the merrier. The more you write the more chance you have that your keyword can appear in search engines with your articles.
Be consistent, e.g. write a post each day or each week and try to post it on the same day (e.g. every Thursday). This way your readers will know when they should get back to your site for new ideas and information. In addition, it also makes you a daily / weekly routine that you can follow.
Target keywords that many people look for and only have a few results in search engines. You can use this keyword in your title and within your post as well, but do not stuff your writing with targeted keywords either.
I use Jaaxy to research for these types of keywords. It is free and easy to use and always works well – my sites rank in the first page quickly. You can try it out here:
3. Social Media profile updates
Make sure you update all your social media profiles with your URL. Add your site (and your role) to all of them. If you do not have social media profiles, now it’s time to join with your brand and get some followers.
4. Social Media groups and forums
Find relevant groups and forums online and let people know about your site. People are very grateful for your help.
You can include your link in a comment as part of your answer when there is a related question or make your own posts explaining to people why and how your site can be useful for them.
However, don’t depend only on social media as there are several stories about being banned even with tens of thousands of followers without any previous notification.
5. Social Media share / follow buttons
Add social media icons so that people can share and follow your posts easily. It will reach much more people if they only have to click to show what they have just read and liked.
You can also ask people at the end of your posts to like and share your article if they liked it.
6. E-mail address signature with your website URL
It does not matter if you have private and professional e-mail address separately, add your URL to all of your signatures. This is a very easy way to let your friends and anyone else you are in contact with know about your site and increase your traffic.
7. Catching titles
Make your readers interested in your articles. Create a catching title so that they want to click on your post and read it.
I usually use Shopify’s generator if I run out of ideas, it is easy to use, no sign up is required and it shows hundreds of possible variations, while most others generally show only one result at a time and as a reason, it is Shopify’s is much quicker.
Leave some flyers with your website’s URL in places where it can help. For example some stores, school, kindergarten, sports centers.
9. Pictures, graphics, and videos
Add a proper name to each and every visual you upload to your website. Search engines can rank your site in their results with your visuals and this can be an additional source for attracting visitors.
10. Ask for comments
At the end of your articles ask people to add their thought, opinion, and questions in comments. Engagement on your site also helps to have good ranking and people tend to read and follow blogs where there are more comments.
Make sure you reply to all of them, this way you boost your own ranking and keep your visitors active who want to get back to your site for your answers and help.
11. Subscription and newsletter
Make sure your visitors can subscribe and get newsletter regularly from you. This way you can reach and remind anyone who has once liked your page, and they will not forget about it.
12. Speed of your site
Check your website speed. You might lose a great number of visitors (and you do not even know about it) because the loading time of your site is too long and people do not wait for it, just quit and look for something quicker.
Google provides a speed checker here, simply copy your URL and analyze it. They also provide help for improvement for not too good sites.
13. Mobile version
Choose a theme that is responsive and appears perfectly on any device. You do not want to lose visitors because your site cannot be loaded on their mobile or any other operating system.
These are the techniques that I use on a daily basis. Do you have any other idea that I did not mention above? Let us know about it in a comment.
If you have tried any or all of these tips, share your experience and success as well.